The saying goes that "music soothes the soul". Who would have thought that it could do the same for our taste buds. If you are a lover of music, cheese, wine and of course chocolate; then prepare yourself to experience the new phenomenon of "tasting" the music.
Five Senses Tastings is the first performance-‐based special events company that presents music in “tasting” format, pairing each musical selections with wine, cheese, and chocolate so that each element may be more fully‐and artistically-enjoyed.
I had the opportunity of meeting Kala Maxym, Founder and CEO of Five Sense Tastings, and after our brief encounter I was so amazed by the uniqueness of her company I just had to know more.
Read on as The Amethyst Corner chats with Kala Maxym of Five Senses Tastings:
I absolutely love wine tastings and cheese tastings but I have always felt that I am left wanting something more at the end of it. I usually feel as though there is a story lacking that puts it all together for me, and I often leave not really remembering what I tasted.
It is, most importantly, however, a live-music performance event and because we do create a story around all the elements we present, there is an educational component as well that we’ve found our audiences really love and appreciate.
The ability to “taste” the music—this is quite a unique concept! How do you create the program music and wine to fit each client’s style?
We’ll always start with a theme: an event, a person, a country, that’s being celebrated. We’ll ask questions, lots and lots of questions.
Here is an example of the questions we would ask a man wishing to create a 40th wedding anniversary party for his wife:
- When did they meet?
- What languages do they speak? Love? Wish they spoke?
- Is this a humorous event? A serious one? A bit of both?
- Can we poke fun at something (or someone?) through our musical choices?
- What poets or composers do they love?
- What genres of music do they love?
- What genres are they not terribly familiar with but would like to learn about?
- What are their pet peeves?
- Do they have children? Shall we involve them in something?
- Is there a particular wine they love (or hate!)?
- What about chocolate? White? Milk? Dark?
In terms of how we pair our selections, we take a lot of time to think about the flavors and emotions of the pieces we choose, whether instrumental or vocal. Are they languid or lively, romantic, independent, minimalist, do they evoke a color or a country, a flavor or smell that we can identify? We think a lot about this when pairing our wine selections, and then our cheese and chocolate as well.
So you see, first of all, we really try to get at the heart of who the people are, what they are trying to explore and define through this experience, what they already know and love and also what they wish to learn about. Then we look at the music we select and analyze it very carefully and artistically so that we put together a program that is both intimate and a bit daring at the same time!
To learn more about Five Senses Tastings, please view the links below:
View the Five Senses Tastings' website
"Like" Five Senses Tastings on Facebook
Follow Fives Senses Tastings on Twitter
Five Senses Tastings Credits: